After seeing this comment by konfusd, I decided to do a bit of digging.
I then came accross 'The Warehouse Group FY21 Annual Results (29/9/21)'. Powerpoint here
(p11) "We have confirmed the rollout of a unified loyalty programme across the Group as “Market Club” and “Market Club+.”
I also just got this email:
"From tomorrow, giveit is taking a short break while we make some changes and put the finishing touches on our updated programme. We’ll be sure to keep you in the loop and let you know when the new programme is up and running.
In the meantime, you can continue to shop with The Warehouse in the app, online and in-store – just without giveit.”
In addition to growing our existing loyalty programmes - myNoelLeeming, Torpedo7 Club, TheMarket Club, and BizRewards – we have successfully launched an app-first loyalty programme trial in The Warehouse.
We have now confirmed the rollout of a unified loyalty programme across the Group, to be named Market Club, which will include both a free and a subscription offer, with subscriptions offering unlimited free shipping on millions of items. This will evolve to integrate all existing programmes, giving even more benefit and utility to our customers, with the rollout starting this calendar year.
We have initiated a unified Group loyalty programme – Market Club and Market Club+ which is starting to rollout with TheMarket.com and The Warehouse this calendar year. By consolidating nearly four million unique customer records across our existing loyalty programmes into a single programme, we will be able to deliver more engaging experiences for our customers and suppliers, powered by strong insights and a data-driven understanding of our customers’ needs, wants and shopping preferences.
The Warehouse Group Integrated Annual Report 2021