This was posted 8 years 9 months 19 days ago, and might be an out-dated deal.

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$2 off Vitafresh 2.7L Fruit Drink (Currently $3.99 at New World)

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Just received this email. Print off the coupon and present for $2 off the new VitaFresh 2.7L fruit drink (seems similar to normal juice). This drink is currently $3.49 on special at NW, so after the coupon the price is $1.49, a very good price. Coupon valid at New World and Pak'n'Save only. Seems to be your typical Coupon Company coupon.

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  • Seems like an interesting product. Curiously, does anyone know how they extract the sugar from the fruit? I noticed that they claim 98% sugar free, and use stevia for sweetness, but how exactly do they go about removing the fructose from the fruit in the first place?

    • It's a fruit 'drink', not fruit juice.

      • But it still contains ~25% fruit juice.

        • Yeah, you're right. I think there is a minimum amount of actual fruit juice to be called a "Fruit Juice"? I know that sausages need to have least 50% of meat in it to be called 'Sausages'

        • I just tried one, and it certainly doesn't taste like juice. It tastes like flavoured water, as if it's made from one of those Vitafresh sachets.

        • @bigbosssnake: Ahh yes, the 'emulsified high-fat offal tube'.

          https://www.youtube.com/watch?v=OzeDZtx3wUw

        • @bigbosssnake: i think its the same with ice cream. ive noticed a lot of tubs now say 'iced dessert'

        • @gregclarke: interesting…

      • ahh fruit drink..got cha, was thinking its fruit juice.

  • Thanks Wellington! Though I don't drink sugary 'fruit flavoured' drinks or any other fizzy drinks. $1.49, why not.

    • 98% less sugar, devour that stevia lol

      • haha, just did a quick search and found this: 'Stevia has no calories, and it is 200 times sweeter than sugar in the same concentration. Other studies suggest stevia might have extra health benefits.'

        Wonder what are the health benefits?

        • Ha yea, I got some from Vitacost a year or so ago, and use it with my fruit tea, it makes them taste like they smell, delicious. The wife doesn't like it though, because it gives her a funny aftertaste.

          As for the health benefits:

          "Does stevia have health benefits?
          Steviol glycosides have zero calories. Stevia-based tabletop sweeteners can have zero or minimal calories per serving, depending upon the other food ingredients with which they are combined. These factors could have a positive effect on those looking to control weight or manage diabetes.

          Stevia also contains certain vitamins (A, B, C), minerals (iron, zinc, calcium), electrolytes (sodium, potassium), proteins, and other elements.21

          Below, we take a look at the possible health benefits of stevia.8

          Diabetesvarious forms of stevia
          Research indicates that stevia sweeteners do not contribute calories or carbohydrates to the diet and do not affect blood glucose or insulin response.
          Research has shown that stevia sweeteners do not contribute calories or carbohydrates to the diet and do not affect blood glucose or insulin response, which allows people with diabetes to consume a wider variety of foods and comply with a healthful meal plan.

          A randomized controlled trial over 16 weeks had 122 participants take four doses of approximately 330 mg of steviol equivalents over the course of a day. Compared to placebo, there was no impact on blood sugar levels. For this study, >97% rebaudioside A was used.

          Additionally, a position paper on nutritive and non-nutritive sweeteners from the Academy of Nutrition and Dietetics reviewed five randomized controlled trials examining the effects of stevia compared with placebos on metabolic outcomes.

          The studies reported minimal to no effects on blood glucose, insulin levels, hypertension and body weight. In one study showing minimal effects, subjects with type 2 diabetes reported reduced postprandial blood glucose and glucagon response after a test meal of stevia versus placebo.

          Weight control
          The causes of overweight and obesity around the globe are quite complex and include factors such as an increase in physical inactivity due to increased sedentary time and increased intake of energy-dense foods that are high in fat and added sugars.

          The intake of added sugars has been shown to contribute an average of 16% of the total calories in the American diet, and has been linked to weight gain and adverse effects on glycemic control.11

          Plant-based, zero calorie stevia can be part of a well-balanced diet to help reduce energy intake without sacrificing taste.

          Replacing just 25g (about 6 teaspoons) of nutritive sweeteners in foods and beverages can provide a 100-kilocalorie reduction.

          Metabolism
          Steviol glycosides are poorly absorbed in the body and pass through the upper gastrointestinal tract, including the stomach and small intestines, fully intact.

          Once steviol glycosides reach the colon, gut bacteria hydrolyze steviol glycosides into steviol by snipping off their glucose units. Steviol is then absorbed via the portal vein and primarily metabolized by the liver, forming steviol glucuronide, before being excreted in the urine.

          Research has shown that there is no accumulation of stevia (or any byproduct of stevia) in the body during metabolism. It is a result of this essentially poor absorption in the digestive tract which ultimately contributes to the fact that stevia has zero calories and does not raise blood glucose or insulin levels when digested.

          Pancreatic cancer
          Stevia plant has many sterols and antioxidant compounds like triterpenes, flavonoids, and tannins. Some of flavonoid polyphenolic anti-oxidant phytochemicals present in stevia are kaempferol, quercetin, chlorogenic acid, caffeic acid, isoquercitrin, and isosteviol. Studies have found that kaempferol can reduce the risk of pancreatic cancer by 23% (American Journal of Epidemiology).

          Blood pressure
          Certain glycosides in stevia extract have been found to dilate blood vessels, increase sodium excretion, and urine output. In effect at slightly higher doses than as a sweetener, stevia can potentially help lower blood pressure.

          The plant may have cardiotonic actions, which normalize blood pressure and regulate heartbeat. The plant displayed vasodilatory actions in both normotensive and hypertensive animals.

          Special populations
          Regulatory health agencies around the world have approved high purity stevia leaf extract for safe use. This includes special populations such as pregnant and nursing women, children and people with allergies or diabetes.

          Children
          Foods and beverages containing stevia can play an important role in decreasing calories from unwanted sweeteners in children's diets. There are now thousands of products containing naturally-sourced stevia on the market, ranging from salad dressing to snack bars, that allow children to consume foods and beverages that taste great without added calories.

          Multiple global regulatory organizations, including the Food and Agriculture Organization of the UN (FAO) and World Health Organization's (WHO) Joint Expert Committee on Food Additives (JECFA), European Food Safety Authority (EFSA), and the Food & Drug Administration (FDA) have determined that high purity stevia extract is safe for consumption by the general population including children, when consumed within the recommended levels.

          Allergies
          In 2010, the EFSA reviewed literature to determine if there was any cause for concern regarding the potential for allergenicity of the stevia plant. The reviewers concluded that "steviol glycosides are not reactive and are not metabolized to reactive compounds, therefore, it is unlikely that the steviol glycosides under evaluation should cause by themselves allergic reactions when consumed in foods."

          Additionally, while there is no scientific reason to suggest genetically modified crops or "GMOs" cause allergies, it is worth pointing out that stevia plants are not genetically modified, and therefore there should be no concerns regarding potential for allergenicity.

          Other uses
          Stevia extract has exhibited strong bactericidal activity against a wide range of pathogenic bacteria, including certain Escherichia coli strains. Steviol was observed to be mutagenic toward Salmonella and other bacterial strains under various conditions and toward certain cell lines.

          Stevia may also be effective against Candida albicans and has shown some anti rotavirus activity. Stevioside has shown promising immunomodulating effects in rats and cell lines. In addition, stevia may have antiproliferative/antimutagenic/antioxidant properties. One report addresses stevia's role in reducing dental plaque."

        • Stevia has been around for a while, but IIRC it's much more expensive than aspartame and it changes the flavour, making it more difficult to create recipes for soft drinks.

    • No problemo! Enjoy ☺

  • Got two of these today, it's pretty much the same juice they sell as house brand, but with stevia instead of sugar. Basically, it just tastes like super watery fruit juice, alright for kids though I guess.

  • +1

    This is currently $2.99 at New World until the 27th of April. $1 after the voucher.

  • There is a new coupon for the same thing here

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