I found this deal and realized that this is a good price for a new Sewing machine. The Warehouse Stationery is giving price NA at their website at the moment but has advertized in the weekly broucher. The price is also available at Spotlight.
The product descrption says -
Add a professional touch to your sewing creations with the popular Brother JA1400 Sewing Machine. Featuring 14 built-in stitches, 4-step button hole, auto set stitch length and width and a free-arm sewing surface that is easily convertible from a traditional flatbed to free arm for sewing difficult garment sections such as sleeves and cuffs. This sewing machine is perfect for beginners and sewing enthusiasts.
Awesome